John Milano founded the Milano Hat Company, Inc. in April 1983, after 28 years in the hat business. They immediately began manufacturing and marketing felt and straw Western hats, as well as marketing imported caps. From the very first day of operation, Milano Hats has adhered only to the highest quality standards Mr. Milano learned over the years from the hatters he worked with.

In July 1984, Milano Hat Company entered into a licensing agreement with Larry Mahan to market Western hats under the Larry Mahan's Hat Collection by Milano Hat Company trademark. All Milano hats have gained recognition in the marketplace because of their superior fit and finish, exclusive bodies and weave patterns, special finishes, and trimmings. Milano fur-felt hats, which re-entered the market in 1992, have earned great popularity again, because of their superior fit and finish. Milano Hats has extended their commitment to the highest quality standards to their felt lines as well.